Skis: Massive selection and unequaled expertise.

Massive ski selection featuring name brands like Nordica, Atomic and more!

Huge selection of top name brand skis.

Helm of Sun Valley’s seasoned buyers bring you an in-depth selection and assortment of the very best available in snow-sports today. You'll be blown away by the lines of top name brands of skis you'll find in our stores - including:

• Volkl

• Nordica
• Armada
• Blizzard
• Kasle
• Head
• K2
• Stockli 

...and more!

As seasons come and go, so do brands and styles - but you will always get outstanding service and unmatched expertise from the Helm staff when you come in to buy your gear, no matter what your level. Our buyers work very hard to stay on top of current trends and brands that real enthusiasts seek. 


Take a look at our huge ski selection!

(click the thumbnails to enjoy the gallery)


What about buying online?

The plain truth is that you can come in to either Helm of Sun Valley location today and buy the same skis you can buy online, and very often you'll pay the same low price as ordering online. The difference between buying online and buying in one of our stores is the personal, friendly, expert guidance you will get from our trained staff.

Expert tuning and boot fitting.

Helm of Sun Valley can also help you with expert tuning and waxing and boot fitting and repair - so when you buy your new equipment, you'll be safe and secure on the slopes with a proper fit.

How about snowboards?

Love the slopes but into snowboards? We've got you covered! Both Helm of Sun Valley locations in San Jose and Capitola carry huge selections of snowboards, boots, binding and apparel to get you on the mountain with the best gear anywhere!


Have a question we can help you with? Let us know how we can help!
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Please note our new store hours

7 Days a Week: 10am - 6pm

Summer hours vary.
Please call (831) 462-6800

Interested in working for Helm of Sun Valley in San Jose or Capitola?

CLICK HERE to download our job application, complete it, and bring it in to either of our locations in San Jose or in Capitola and let's talk!